Exploratory evaluation of global cosmetic industry:
significant players, technology and market trends
College or university of Business, University of St Jones, Mail # TMH 343, 1000 LaSalle Avenue, Minneapolis, MN 55403-2005, USA Subjective
Humans for time immemorial have used cosmetic makeup products, an industry focused by a few major players. The study testimonials main attributes of this industry and also the essential players on the globe marketplace. Comparative financial and SWOT examines provide an increased understanding of the industry. Moreover to technology and innovative developments, current conditions and developments in the cosmetic industry will be explored. The analysis also analyzes in depth the impacts of globalization on this industry. q 2004 Elsevier Ltd. All rights reserved.
Keywords: Plastic industry; Toiletry industry; Aesthetic industry research; SWOT research; Cosmeceuticals; Globalization 1 . Intro
Why study Perfume, Cosmetic and Toiletry industry?
The answer then is straightforward (Perfumes, Cosmetics,
and also other Toilet Arrangements, 2003). This can be a significantly
essential industry certainly not in terms of the contribution to global GROSS DOMESTIC PRODUCT but by simply its stunning influence around the colorful
interpersonal lives of humans throughout the world. The use of makeup,
fragrances, and personal care products could be traced returning to ancient moments as early as Egyptian, Greek, and Roman eras.
Here are some examples coming from history. Neanderthal man
coated his confront with reds, browns, and yellows made
from clay, mud, and arsenic. Bone fragments were used to curl curly hair.
Makeup, tattoo designs, and accents conveyed required social
data. Galen, an ancient Greek medical doctor, invented
cool cream. The Romans utilized oil-based perfumes on their
physiques, in their bathing and fountains, and utilized them to
their weapons. Crusaders of the thirteenth century helped bring
fragrances returning to Europe in the Far East. The perfumes
designed during the 16th century were powders or
gelatinous pastes. Natural fragrances were made by a
various ingredients containing aroma.
Will probably be of interest and value to learn
the characteristics and background with this industry.
Financial and SWOT analyses can provide additional
insights to the market. Probing current conditions and
trends as well as the level of class in the application of technology and innovative developments would unfold some myths about the industry. The impacts of globalization
with this industry is yet another important concern to explore.
When equipped with this kind of knowledge, a few industry
projections can be manufactured. The rest of the daily news presents
research of the factors introduced over.
2 . Industry background
When folks mention about the aesthetic industry, it
mostly refers to only color cosmetic or perhaps makeup portion,
which beliefs just a bit over 18% of the whole market of
the personal proper care industry (Toiletries and Cosmetic makeup products:
Industry Snapshot, 2003). The structure on this industry,
with regards to product classification and applying global industry
size pertaining to various product families in 2001, can be illustrated in Fig. 1 .
In 2001, Cosmetics (Makeup) products constituted
roughly 18% of total global industry for Makeup,
Toiletry, and Fragrance. Table 1 studies Global Makeup products
(Makeup) Sales trends (including compound annual growth
rates (CAGR)) through the period 1997вЂ“2001 in the major
0166-4972/$ - see front subject q 2005 Elsevier Ltd. All rights reserved. doi: 10. 1016/j. technovation. 2005. 07. 003
Technovation twenty-five (2005) 1263вЂ“1272
2. Tel.: C1-651-962-4350; fax: C1-651-962-4710.
E-mail treat: [email protected] edu.
Let us review some more information about this sector. USA
is a biggest market in the world, yet France is a biggest ceder of cosmetics worldwide. The expansion of
marketplace has moved from Western hemisphere to developing
areas in South usa, Eastern The european countries, and Asia
especially Cina; having consumption more than twelve. 4%
CAGR per year during past your five...
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